This morning, I introduced some new terminology to the wedding industry, ‘Bridal Attention Deficit Disorder.’

The term is humorous, but accurate, description of the challenges of communicating with today’s bride. My presentation addressed the information overload and plethora of communication methods currently available.

I could see the heads nodding and the acknowledgment as I ripped through the various angles of marketing to, selling to, and working with the brides of today and tomorrow.

Lot’s of fun! This afternoon’s session will be about ‘Blogging For Business.’ I will probably post ‘live’ from that session.

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