Just checking in with you on your 2009 wedding marketing plan.

• You did complete a written plan didn’t you? How is it going?
• You’ve installed Google Analytics on your web site and are checking the stats, right?
• You’re tracking your bridal show leads, right?
• And I know you’ve implemented a tracking system for your leads in your database, haven’t you?
• Do you know your conversion rates from contact to appointment, and from appointment to sales?
• Can you tell me the average price per sale?
• How about the average marketing expense per sale?
• How’s your blog coming?
• Have you developed a social media strategy?

Just checking… If you don’t have all of these in hand, you’re still flying by the seat of your wedding-marketing-pants.

If you don’t have a business partner, maybe you should buddy up with another wedding business or hire a marketing coach.

Anyway, it’s your call. Only follow these suggestions if you want to make more money and feel like you’re really in charge of your business.

Andy Ebon
The Wedding Marketing Authority

Share on Facebook

If you enjoyed this post, make sure you subscribe to my RSS feed!