Trash The Dress originator, John Michael Cooper featured on TODAY Show
In an April 2009 post, titled Not Your Mother’s Wedding Photographer, The Wedding Marketing Blog profiled alt f photographer John Michael Cooper. John, together with his wife, Dalisa, are credited with igniting the fuse to the ‘Trash The Dress’ photo shoot concept.
This new ‘day after’ tradition was featured on the TODAY show, in the video clip below.
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This type of national publicity is absolutely priceless.
Andy Ebon
The Wedding Marketing Authority






It has hit Connecticut too.
One bride I just worked with was planning to jump in the ocean the day after the wedding.
Dave