As Annie spoke, slowly, about her wedding day photography you could see her starting to tear up. Finally, choked up, and wiping away tears
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Posted by Andy Ebon on Friday, July 9, 2010 at 12:19 am
Filed under Andy's Campaigns, Budget Brides, Incompetence, Wake Up Calls · Tagged Andy Ebon, down the aisle, Las Vegas Wedding Network, professionals, videography, Wedding Marketing Authority, wedding photograph
It did not take long to find a reason to write a companion post to the one from the morning: Are you guilty of seat-of-the-pants marketing?
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Posted by Andy Ebon on Wednesday, July 7, 2010 at 1:31 pm
Filed under Andy's Campaigns, Best Practices, Brand, Image & Identity, Ethics, Intangibles, Relationship Marketing, Wake Up Calls, Wedding Business News, Wedding Trade Shows · Tagged Andy Ebon, bridal spectacular, Debbie Hansen, Ethics, Facebook, Monica Morgan, price vs. value, wedding marketing authoirty
The face of this lovely woman is that of a thief. A self-entitled, cold-blooded thief. She is stealing, everyday, from her employer.
She’s not going into the cash register or embezzling from the company checking account. She is stealing time.
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Posted by Andy Ebon on Tuesday, June 22, 2010 at 9:39 am
Filed under Andy's Campaigns, Planning & Strategy, Selling Techniques, Wake Up Calls · Tagged Andy Ebon, self-entitled, selling to the bride, stealing, thief, Wedding Marketing Authority, wedding professional
A good blog, even a decent blog, is a wedding marketing goldmine. Offering a highlight reel of one’s business and observations on your involvement in client and industry events does far more than feed the search engine optimization beast.
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Posted by Andy Ebon on Saturday, June 19, 2010 at 11:31 am
Filed under Andy's Campaigns, Best Practices, Blogs and Blogging, Brand, Image & Identity, Facebook, Motivation, Online Marketing, Twitter, Wake Up Calls · Tagged Andy Ebon, blog, blogging, Facebook, Twitter, wedding marketing, wedding marketing authoirty, writing
So I was on a plane flight, sitting next to the venerable Mr. T. Naturally got into discussion cutting edge issues related to wedding marketing.
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Posted by Andy Ebon on Wednesday, June 9, 2010 at 1:05 am
Filed under Best Practices, Ireland, Offline Marketing, Wake Up Calls · Tagged A-Team movie, Andy Ebon, hype, marketing plan, Mr. T, wedding business professionals, Wedding Marketing Authority
In my new role, as Associate Representative, on the board of BSPI (Bridal Show Producers International), I have a resurgent interest in the relationship between show producers, exhibitors/advertisers, and the bride.
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Posted by Andy Ebon on Monday, June 7, 2010 at 12:26 am
Filed under Andy's Campaigns, Best Practices, Brand, Image & Identity, Ethics, Relationship Marketing, Wake Up Calls, Wedding Trade Shows · Tagged Andy Ebon, bridal show producers, BSPI, dance floor, Emeril LaGasse, Ethics, integrity marketing, wedding marketing
Today, I’ll be making two presentations to the Anchorage Chapter of NACE, one on Social Media, the other on Marketing and Selling to the 21st Century Bride.
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Posted by Andy Ebon on Monday, May 24, 2010 at 10:29 am
Filed under Andy's Campaigns, Facebook, Internet Marketing, Online Marketing, Wake Up Calls · Tagged Anchorage NACE, Andy Ebon, Facebook privacy, social media, Time Magazine, wedding marketing, Wedding Marketing Authority
I checked one more item off my bucket list, this past week. I traveled to my personal 50th state, South Dakota
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Posted by Andy Ebon on Monday, May 24, 2010 at 1:40 am
Filed under Andy's Campaigns, Planning & Strategy, Wake Up Calls · Tagged Alaska, Anchorage, Andy Ebon, bucket list, market area, Prime Time Photo Booth, Sioux Falls, South Dakota, Wedding Marketing Authority
I’m midway through a 10-day, 9-night trip, with stops in 4 cities and 3 states. At this midpoint, I’m spending a couple of days in an airport work, getting some rest, recharging my batteries and doing some work.
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Posted by Andy Ebon on Saturday, May 22, 2010 at 8:51 pm
Filed under Andy's Campaigns, Incompetence, Miscellaneous, Wake Up Calls · Tagged Andy Ebon, bullying an employee, marketing, Milwaukee Airport, personnel management, Ramada Inn, Wedding Marketing Authority
Subsequent to the presentations, we had an interesting discussion about breaking through mental gridlock and problem solving issues, as well as stimulating creativity, generally.
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Posted by Andy Ebon on Friday, May 21, 2010 at 8:43 am
Filed under Andy's Campaigns, Best Practices, Productivity, Wake Up Calls · Tagged Andy Ebon, brain freeze, creativity, mental gridlock, Wedding Marketing Authority, Wes Wood
