The Wedding Marketing Blog

May 22, 2012

Is wedding industry print media REALLY on the decline?

October 6, 2009 By Andy Ebon 3 Comments

print-not-dead

I thought it wise to step back and analyze the prospects of wedding industry print media and how the local wedding business is affected.

Filed Under: Copywriting, Headlines, Lead Tracking, Marketing Maintenance, Offline, Online, Planning-Strategy, Print Media, Recession Tactics, Selling Techniques, TV & Radio, Websites, Wedding Industry News, Wedding Trade Shows Tagged With: Andy Ebon, Bon Appetit Magazine, Conde Nast, Cookie Magazine, Elegant Bride magazine, Get Married Magazine, Gourmet magazine, Modern Bride magazine, Wedding Marketing Authority

How to benefit from fewer: Email subscriptions, connections, friends, and followers

June 17, 2009 By Andy Ebon Leave a Comment

Trimming your online community

We like to see our numbers rise: Friends on Facebook, Connections on LinkedIn, and Followers or Twitter. In reality, the 80/20 rule applies

Filed Under: Email Marketing, Lead Tracking, Marketing Maintenance, Online Tagged With: Andy Ebon, email newsletters, Facebook, LinkedIn, online social media, subscriptions, Twitter, Wedding Marketing Authority, wedding marketing blog

The Art of the Virtual Referral

June 11, 2009 By Andy Ebon 3 Comments

a last minute client request for an unusual service for a wedding at Reflection Bay, Lake Las Vegas. She needed someone to paint a wedding, live.

Filed Under: Blogs and Blogging, Facebook, Intangibles, Lead Tracking, Miscellaneous, Motivation, Purple Cows, Relationship Marketing, Wedding Industry News Tagged With: Andy Ebon, Green Orchid Events, Juliet Douglas, Sam Day, Wedding Marketing Authority, wedding painter

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