Men and their tools. In our minds, we form an image of a man at Sears, drooling over the latest drill or gadget. Kind of funny… Somewhat sweeping, in its generalization.
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Posted by Andy Ebon on Friday, July 9, 2010 at 9:31 am
Filed under Blogs and Blogging, Copywriting, Facebook, Headlines, Internet Marketing, Marketing Maintenance, Offline Marketing, Online Marketing, Planning & Strategy, Print Media, Selling Techniques, Twitter, Websites, Wedding Trade Shows · Tagged Andy Ebon, wedding marketing, Wedding Marketing Authority, wedding mba, wedding media
Andy Ebon, The Wedding Marketing Authority, has agreed to become a regular contributor to the new wedding marketing publication, Wedlock.
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Posted by Andy Ebon on Wednesday, June 23, 2010 at 8:59 pm
Filed under Offline Marketing, Print Media, Wedding Business News · Tagged Andy Ebon, Jason Hennessey, magazine, Mobile Beat, wedding marketing, Wedding Marketing Authority, wedlock
Never one to duck a tough question, Andy Ebon used a verbal flamethrower in labeling ad-supported banquet publications as fatally flawed.
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Posted by Joe Fabitz on Thursday, May 13, 2010 at 10:56 am
Filed under Meetings, Seminars & Conferences, Offline Marketing, Planning & Strategy, Print Media, Selling Techniques, Wedding Business News · Tagged ad-support, adja, Andy Ebon, banquet publications, Sacramento, situational ethics, wedding marketing
I brought Wedding University to Greater Cleveland. The sponsoring organization was Today’s Bride, a 21-year old company providing a total package of wedding marketing opportunities, including website, bridal shows, and publications.
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Posted by Andy Ebon on Friday, April 23, 2010 at 8:53 am
Filed under Blogs and Blogging, Brand, Image & Identity, Copywriting, Facebook, Headlines, Intangibles, Internet Marketing, LinkedIn, Marketing Maintenance, Meetings, Seminars & Conferences, Offline Marketing, Online Marketing, Print Media, Relationship Marketing, SEO (Search Engines), Twitter, Websites, Wedding Business News, Wedding Trade Shows · Tagged Akron, Andy Ebon, Cleveland, Relationship Marketing, Today's Bride, Wedding Marketing Authority, Wedding University, Youngstown
During the next 10 days, Andy Ebon, The Wedding Marketing Authority, will be making meeting presentations and doing seminars in Silicon Valley and Los Angeles, hosted by local chapters of NACE
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Posted by Andy Ebon on Sunday, March 14, 2010 at 9:33 am
Filed under Blogs and Blogging, Facebook, Headlines, Internet Marketing, LinkedIn, Meetings, Seminars & Conferences, Offline Marketing, Online Marketing, Planning & Strategy, Podcasting, Print Media, Recession Tactics, Selling Techniques, Twitter, Wedding Business News · Tagged Andy Ebon, Headlines, marketing, NACE, print advertising, social media, Wedding Marketing Authority
It may have come as a surprise to some members of the Las Vegas wedding community that the Perfect Wedding Guide has been in the market for about two decades.
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Apple’s iPad is due for release in about three weeks. As one might expect, there has been a steady stream of news regarding iPad versions of books and magazines, by various publishers .
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Posted by Andy Ebon on Wednesday, March 3, 2010 at 8:07 am
Filed under Books, Offline Marketing, Print Media, Resources · Tagged Andy Ebon, apple, brides, Conde Nast, Get Married, Glamour, GQ, iPad, Martha Stewart Weddings, The New Yorker, Vanity Fair, Wedding Marketing Authority, Wired
The problem with wedding ads is not the publications. Print advertising for weddings is NOT dead. But copywriting seems to be on life support.
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Posted by Andy Ebon on Saturday, February 13, 2010 at 8:57 am
Filed under Andy's Campaigns, Best Practices, Copywriting, Headlines, Offline Marketing, Print Media, Wake Up Calls · Tagged Andy Ebon, Cliches, Copywriting, Headlines, Mobile Beat, print ads, Wedding Marketing Authority, wedding publications
There will not be an InStyle Weddings Magazine in 2010. Its final edition is slated for December 25, 2010.
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Posted by Andy Ebon on Thursday, November 26, 2009 at 10:23 am
Filed under Milestones, Offline Marketing, Print Media, Wedding Business News · Tagged Andy Ebon, Conde Nast, Elegant Bride magazine, Get Married Magazine, InStyle Wedding Magazine, Modern Bride magazine, Wedding Marketing Authority
I thought it wise to step back and analyze the prospects of wedding industry print media and how the local wedding business is affected.
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Posted by Andy Ebon on Tuesday, October 6, 2009 at 9:09 am
Filed under Copywriting, Headlines, Internet Marketing, Lead Tracking, Marketing Maintenance, Offline Marketing, Planning & Strategy, Print Media, Recession Tactics, Selling Techniques, TV & Radio, Websites, Wedding Business News, Wedding Trade Shows · Tagged Andy Ebon, Bon Appetit Magazine, Conde Nast, Cookie Magazine, Elegant Bride magazine, Get Married Magazine, Gourmet magazine, Modern Bride magazine, Wedding Marketing Authority